Why our whey

We launched the UK’s first organic whey protein powder back in April 2014, with many of our first customers still ordering regularly to this day. The 1000+ reviews left across our website, Amazon and Ocado are testament to the consistent high quality of our organic whey protein. Though often imitated it is still the best, and here’s why:


It's organic!
Organic means higher welfare standards. The cows graze outdoors for most of the year and when housed indoors during the winter they have plenty of room to move about, clean dry bedding, natural light and hay to feed on. You are also avoiding artificial pesticides, herbicides or genetically modified organisms, there is more wildlife, less pollution of waterways, healthier soil and happier bees. The list of benefits goes on and on…

Unbeatable taste
We put the great taste down to using only fresh whey and not subjecting it to excessive temperatures during the filtration or spray drying process, which can sometimes lend a bitterness to the taste and ruin the fresh creamy flavour – not so with our organic whey protein!

Heavy metals
Heavy metals are in the food we eat and the air we breathe. Some foods tend to contain more heavy metals than others, such as fish, rice and leafy green vegetables. A number of protein powders have been found to contain high levels of heavy metals too, which is why we had our organic whey protein tested for heavy metals and the results show it contains very low levels, way below EU limits. You can see the results here.

Transparency
We publish independent nutritional test results for every batch, explain how every ingredient is made and list the countries of origin for all the ingredients too.

Grass fed
The cows that produce the milk for our organic whey protein are fed grass every day of the year. During the winter months when the weather is too grim for them to be outside they are fed grass in the form of hay, silage or haylage.

Made at low temperatures
Made using low temperature filtration at a cutting edge facility in Germany, preserving the natural properties of the whey and ensuring a smooth creamy taste, with no strange aftertaste.

Highest quality ingredients
In the case of our Pure Unflavoured organic whey protein, there is just one ingredient: our award winning grass fed organic whey protein. For our flavours we add a small number of quality organic whole foods to the whey protein for a fresh delicious taste, without resorting to artificial or “natural” flavourings. For a subtle sweetness we use a small amount of unrefined organic coconut sugar.

Supporting Compassion in World Farming
Farm animal welfare is a very serious concern, with over 800 US-style mega farms operating across the UK alone and factory farming showing no signs of slowing down. This is why we’ve donated over £15,000 to Compassion in World Farming to date and continue to donate 25p for every pack of organic whey protein. They are helping to improve welfare standards around the world, from the UK to China, one of many countries where change is especially desperately needed. Many of their campaigns have directly resulted in wide-scale change, e.g. UK supermarkets stopping the sale of eggs from caged hens is one of the better known success stories, a direct result of Compassion in World Farming’s campaigning.

Why whey protein?

We all need protein to grow and maintain health muscles and bones, but not everyone is able to get enough quality protein from diet alone. Whey protein is a high quality “complete” protein, which means it contains all 9 of the essential amino acids, in other words those that your body can’t produce on its own. It also contains all the Branched Chain Amino Acids (BCAAs) – which form the structure of new muscle tissue. It is readily absorbed by the muscles and also happens to be one of the most easily digested protein sources.